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The SICU Synergy Newsletter Sep 2008 released!

Started Sep. 21, 2008

Promote Your Art Effectively!

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Collaboration is the new Economy!

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Profile Information

First Name: Tom

Last Name: Merilahti

Age: 35-55

Which of the following best describe you?: Professional Creative

How often are you the first among your friends to try something new?: Very often

What do you want people to know most about you?: I'm the founder and sole owner of SICU (Synergy Integrated - Connects the Unconnected) and the SICU Synergy Solutions Group (SICU SSG), and operate as a Creative Marketing Integrator and Communication Coordinator, who has been described as an inborn lateral thinker, self-willed way maker and rebellious forerunner. Slogan: Think the Unthinkable, Move the Immovable & Connect the Unconnected. Train of thought: Think, Do and Make it Happen!

I have been involved in an amount of divergent projects within arts and culture, and am specialized in event marketing and sonsorship among others.

What is your website address?: http://sicusynergynetwork.ning.com/?xgi=bH92loq

How did you hear about Brooklyn Art Project?: Jan's invitation

"It is the function of creative people to perceive relations between thoughts, or things, or forms of expressions that seem utterly different, and to be able to Connect the seemingly Unconnected".

Most artist community websites don't really attract businesses and others outside the typical artist networking circles. These networks often fail to create attention, interest, desire & action (AIDA) in issues that would attract businesses and vice versa.

SICU ART is a Strategic Art Alliance founded to Create, Support and Develop Art Related Business's: To Support Corporate Communication & Brand Marketing, and to Connect Unconnected Artists, Art Dealers, Galleries, Museums, Collectors, Exhibition Organizers, Marketers, Media, Sponsors and Collaboration Partners, in all different categories, in order to learn and benefit from each other.

CASE-STUDY: AKSELI GALLEN-KALLELA ART EXHIBITION

SICU ART offers you an opportunity to connect & interact with other members representing an amount of art related disciplines, to become familiar with art & business related case-studies, with the aims and objectives of commercial and non-profit organizations, to suggest new ideas, concepts and events, to share good and bad experiences, and problems in order to be solved, and to receive extensive knowledge about sponsorship, event marketing, and how to create effective marketing & utilization programs, among many other things.

CASE-STUDY: ARS 95 (Installation by Anthony Gormley)

Though SICU ART aims to be an entirely transparent "art & business" society, we have the strength to protect our rights as well. The strength behind SICU ART is the Globally Extensive Networks of the undersigned and the huge amount of connections we have altogether.If someone is "clever" enough to break a contract or trespass on individual rights, just one word and "millions" of people will become to know about it.

COLLABORATION IS THE NEW ECONOMY!

JOIN SICU ART

JOIN SICU MUSIC

ONLINE: REGISTER INTELLECTUAL PROPERTY AND PROVE COPYRIGHT WORLDWIDE

"It is the function of creative people to perceive relations between thoughts, or things, or forms of expressions that seem utterly different, and to be able to Connect the seemingly Unconnected".

SICU is the acronym of the name and slogan; Synergy Integrated - Connects the Unconnected. On the other hand the Finnish word SISU is a conception. SISU (Sauna & Sibelius) is a central part of the Finnish national identity.

SISU is an ability to get things done, describing staying power, will power of iron and decisiviness to get things done even against impossible odds.

SICU (Synergy Integrated - Connects the Unconnected), specialized in Integrated Marketing Communication and Project Management, and in Business-to-Business. SICU is the registered marketing name of the business activities of the undersigned. Both SICU and the slogan Connects the Unconnected has been registered as intellectual property and are protected by copyright worldwide.

The SICU Synergy Solutions Group (SICU SSG) is a Globally Active Virtual Organization and a Strategic Alliance operating globally through its Global Partners and Members located all over the world. It's a Global Think tank and Multifunctional Service Cluster - A fluid Grouping of Professionals in order to optimally address the task at hand.

SICU offers innovative solutions and resources in order to solve problems of individual customers, and to create cost effectivity, added value and multiplicative effects for businesses, corporations, brands, industries, institutions, and ultimately consumers in diverse markets.

SICU is founded in the spirit of exploration

SICU is founded in that spirit of exploration - to bring together different creative disciplines and to discover the resonances and dissonances between them.

SICU represents many things: ombudsgroup, think-tank, concept exploration, simulation, an open, and a multifunctional marketing agency, and a multidimensional virtual organization.

SICU will remain many-faceted because the very nature of the chaos facing us is that the traditional organization models and linear flowcharts cannot serve us any longer.

Tom Merilahti
Marketing Integrator &
Communication Coordinator
E-mail: Tom@Sicusynergy.org
Web-site: http://Sicusynergy.org
Mobile head office: +358 440 255 053
SICU Synergy Solutions Group Network (SICU SSGN)
SICU (Synergy Integrated - Connects the Unconnected)